Magic Bullet PhotoLooks 1.0

Magic Bullet Photolooks 1.0 for Photoshop was announced last week, but I’ve been so busy shooting it slipped right by me. Some of you may already be familiar with Redgiant Software and Magic Bullet Looks which runs in Adobe After Effects, Adobe Premiere Pro, Apple Final Cut Pro, Apple Final Cut Express, Apple Motion, Avid Xpress Pro, Avid Media Composer and Sony Vegas.  Well now Adobe Photoshop gets to play too!

So why is a blog that focuses on HDRI (high dynamic range imaging) mentioning a photoshop filter?

Redgiant Software Magic Bullet PhotoLooks 1.0 works in 32 bit space.  That means the looks and tools provided in PhotoLooks 1.0 can be used on your HDRs.  Yeeessssss!

So if you haven’t yet thanked Stu Maschwitz for birthing the original concept and product that became Magic Bullet Looks, we can all thank him again and even moreso for getting that wonderful plugin over into the photo community via Photoshop.  Thanks Stu!!!

I grabbed a handful of shots from a few model shoots I’ve done and threw them into a collage to show how the looks can really change the feel of a shot (reference image linked directly below)

I tried to grab images with different primary colors and different contrast ratios (not a perfect mix, but good enough).  I then created a screen capture as I cycled through the images after launching PhotoLooks 1.0 from the Photoshop CS3 filter menu.  This is a compressed video (vimeo & youtube versions) so the quality is not tremendous, but I uploaded a 720p HD version to both services.  Also noteworthy, some of the presets were meant to be applied to one image, not a collage of images so vinetting for some presets won’t apply perfectly to the collage.

Last and important to remember.  I’m applying these presets on WEB JPEGs.  Results will differ if working in higher bit depth than 8 bit.

I decided NOT to embed the videos here because you really need to see them full screen or in larger format to appreciate Magic Bullet PhotoLooks 1.0 as I apply them to the larger image.  Links to vimeo and youtube below (vimeo generally has higher quality …. generally speaking).

VIMEO LINK

YouTube LINK